August 17, 2021
NAMIC, WICT, and the Walter Kaitz Foundation encourage companies in the cable media industry to Commit to be Counted in the AIM/PAR survey
New York, NY, August 17, 2021 — The National Association for Multi-ethnicity in Communications (NAMIC) and Women in Cable Telecommunications (WICT) today announced the timeline for launching its 2021 joint AIM/PAR Workforce Diversity Survey, underwritten by the Walter Kaitz Foundation. Due to the effects of COVID-19 on workforces, the survey, originally scheduled to be fielded earlier this year, will now launch in November 2021. Key findings will be released next fall during Diversity Week 2022.
NAMIC and WICT enlisted PwC, global professional services leader, to conduct the joint survey. The survey will focus on the current state of ethnic and gender diversity within the media and entertainment industry, benchmarking data vital to the advancement of people of color and women. This original research allows companies to set goals and policies to improve their workforce diversity, equity and inclusion. The industry has been voluntarily tracking this data for two decades providing a level of transparency few other industries can tout.
Leading up to the survey launch, NAMIC, WICT and the Walter Kaitz Foundation will kick off the Commit to be Counted campaign to garner awareness and a commitment from survey-eligible companies. The campaign will reinforce the value of participation in the survey and demonstrate how the data is a critical tool for the industry to improve its efforts to create inclusive workplaces.
ABOUT NAMIC AIM: Launched in 1999, the NAMIC employment survey, formerly titled “A Look Toward Advancement: Multi-ethnic Employment in the Communications Industry,” provided a baseline of statistics and perceptions about the state of multi-ethnic diversity in the cable and communications industry. Today, the employment survey — now titled “NAMIC AIM”
(Advancement Investment Measurement) — provides data that is used by companies to support goals for sustaining a robust pipeline of diverse talent.
ABOUT WICT PAR: Since 2003, the “WICT PAR” (Pay Equity, Advancement Opportunities, and Resources for Work/Life Integration) has measured the status of women in the cable industry.
NATIONAL ASSOCIATION FOR MULTI-ETHNICITY IN COMMUNICATIONS
50 Broad Street, Suite 1801, New York, NY 10004; (O) 212-594-5985, (F) 212-594-8391 WWW.NAMIC.COM