Chair
Announcements
Applications are now being accepted for the 2025-2026 Strategic Management Series.
Date of mandatory kick-off call: October 2, 2025, 4:30 p.m. (ET)
Program Details
Program Details
Overview
Eligibility
SMS Alumni
The NAMIC Strategic Management Series Program is designed to cultivate essential leadership competencies critical to driving organizational success in today's competitive landscape. Through a structured approach, participants will develop skills in three core areas:
- Strategic Thinking. In Module 1, Strategy Analysis, participants learn to evaluate and leverage organizational strengths, manage stakeholder relationships effectively, and identify market opportunities. This foundational module empowers leaders to align objectives with stakeholder needs, strengthening their ability to position the organization competitively.
- Growth Orientation. Module 2, Growth Strategy, provides a deep dive into the dynamics of sustainable growth and risk management. Participants gain a comprehensive understanding of growth alternatives and learn to evaluate associated risks, equipping them to drive expansion without overextending resources.
- Decision-Making and Innovation. Module 3, Strategy Planning, introduces leaders to agile methodologies, such as rapid prototyping and the business model canvas. These tools support innovative problem-solving and quick adaptation, helping leaders test, refine, and implement ideas swiftly to meet evolving market demands.
Through this program, participants will gain the ability to think strategically, manage complex stakeholder relationships, prioritize sustainable growth, and foster an environment of innovation. Graduates of the NAMIC Strategic Management Series Program will be well-prepared to navigate complex business environments, make informed decisions, and lead forward-thinking strategies that ensure organizational resilience and long-term success.
To thrive in today’s evolving business landscape, leaders must cultivate the resources and capabilities necessary to gain and sustain a competitive edge in both traditional and emerging markets. This program is designed to support leaders who are ready to refine their strategic approach, broaden their perspective, and drive sustainable growth in their organizations.
Ideal candidates include:
- Professionals working closely with top organizational leadership and their teams to shape strategy, align key objectives, and drive transformative impact.
- Leaders in strategy, product development, innovation, or marketing seeking to enhance their strategic thinking and spark innovative solutions.
- Individuals responsible for assessing industry trends and spearheading growth initiatives within their organizations.
- Active NAMIC membership (open to individuals of all racial and ethnic backgrounds).
- A minimum of 7 years of professional experience in developing and executing business strategies.
- Current or previous experience at the director, senior director, or vice president level (or equivalent roles demonstrating significant strategic responsibility).
Program Description
The NAMIC Strategic Management Series is a premier program designed specifically for leaders in the media, entertainment, and technology sectors. This series equips participants with practical tools to navigate and assess the industry's evolving business landscape, formulate growth strategies, and craft impactful business plans. Leveraging exclusive insights from NAMIC and UVA Darden, the program harnesses the power of diverse thought and inclusion, equipping leaders with the perspectives and strategies needed to drive innovation and inclusive decision-making in today’s evolving business landscape.